Lost Drinks Co.

Tropic Inspired, NZ Crafted

Brand

Photography

Packaging

Deliverables

Brand strategy & identity, Packaging design, Brand photography, Social & marketing assets

Client

Lost Drinks Co.

Industry

Alcoholic Beverages

Lost is the joyous spirit of paradise, bottled. Inspired by every timeless cocktail bar on a sandy shore, where palm trees sway in time to the music and it's always just on sunset. This dreamy narrative inspired a character and identity that's captures 'the Lost way of living' - simple, carefree and fun. Pour another and go where the flavour takes you.

Project Team

Strategy: Said & Done
Design: Sophie Blazey
Direction: Nick Riley
Copywriting: Mark Easterbrook
Styling: Kayla Jurlina
Illustration: Marcus Watson

Colour mode

© 2026 Nonfiction

Colour mode

© 2026 Nonfiction

Colour mode

© 2026 Nonfiction